3 Tips to Help You Start and Grow Your Blog

Starting a blog has its own challenges but keeping a blog  going in this era of…


email marketing, emails, inbox

3 Tips for Driving Revenue with Email Marketing

Email marketing is a form of outbound communication to prospects or customers…


kpi social media campaign

Missing the mark: How Poorly Defined KPIs Could Be Screwing Your Social Media Campaign Over

Social media is brilliant for achieving a wide range of business objectives.…


Social Media and the Herd Phenomenon

Running successful online engagement campaigns usually depends on organic…


5 Ways COVID-19 Has Impacted the Ghanaian Digital Environment

“There are three kinds of firms: those who make things happen; those who watch…


How to Strategically Launch a Brand on Social Media

As the world continues to fight through one of the most devastating pandemics…


Lockdown? Then Log on! – Keeping your business afloat during COVID-19

The recent COVID-19 pandemic has warranted a lot of rearranging and adjustments…


Give the "ugly baby" a chance - Underdog Ideas could be big this lockdown

A case for underdog ideas that have the potential to be big in the lockdown…


Does Your Social Media Page Sing? - How To Harmonize Your Social Media Content For Optimal Results

In music, there are melodic tunes and harmonic tunes. Melodic tunes are sounds…


Why Videos Are Key to Your Digital Marketing Campaign

As the marketing landscape continues to evolve, there has been a visible shift…